The importance and usage of local search is steadily growing at the expense of old fashioned paper Yellow Pages. There is nothing that will stop the transition from “paper to local”, as more and more small businesses allocate their marketing dollars to the web. Truth be told, not all industries can have the same benefit from local search marketing but there aren’t many industries that benefit more from local search optimization then car dealers.
Don’t get me wrong, I have nothing to do with that industry except from the fact that I am looking to get a new car. My curiosity led me to compile a list of sites that Google trusts enough to pull web references from.
I hope that someone will find this list useful. Sites are listed in no particular order. The list is not complete, but it is still helpful.
6. www.yelp.com
11. www.local.com
12. www.lotpro.com
13. www.qdrodesk.com
19. www.cargurus.com
21. www.de.lirio.us
23. www.topix.com/yp
27. www.dexknows.com
30. www.kbb.com
34. www.centerd.com
35. www.yippie.biz
37. www.looboo.com
43. www.bbb.org
44. www.manta.com
50. www.newcars.com
54. www.drnew.com
55. www.bizrate.com
56. www.ziphip.com
57. www.cars.com
58. www.usedcarx.com
59. www.igougo.com
60. www.openlist.com
Don’t forget to place your business information on every page of your (client’s) site, preferably in hCard format.
Youtube videos should include business information in their descriptions.
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